Partnering with a top-rated university to increase alumni engagement through standout, dynamic editions of their magazine.

UMass Magazine serves the University of Massachusetts Amherst’s entire community on campus and around the world with a print and digital publication that’s thought-provoking and evokes the energy and spirit of the university. The magazine brings characters and places to life through award-winning storytelling and reciprocal engagement with more than 300,000 readers. The magazine is published twice a year in print and continuously online.

I worked as part of a small design team to collaborate with the UMass Advancement team to creatively design and develop the magazine – working to increase alumni engagement through standout, dynamic spring and fall editions.